Hun Sen pushes for a ‘new normal’ to accelerate Cambodia’s tourism revival

March 2, 2022

PHNOM PENH – Everyone should maintain healthy habits by staying clean and taking care of their personal hygiene while implementing preventative health measures and other guidelines to stop the transmission of Covid-19, Prime Minister Hun urged Sen.

The Prime Minister made the call in a letter marking the 10th National Clean Cities Day on February 28, which is celebrated under the theme “Clean Cities Support Tourism in Cambodia” this year.

He also announced the “Clean Cambodia” campaign to highlight the importance of cleanliness as the Kingdom prepares to host the 2023 SEA Games and ASEAN Para Games.

“Clean” in this case also refers to the preservation of Cambodia’s beautiful landscapes, good environment, good hygiene, general safety, quality of life and good taste.

Hun Sen, who is also the honorary chairman of the National Clean Cities Assessment Committee, set out four priority tasks for all parties involved in response to the theme of National Clean Cities Day 2022.

The first priority is that all relevant institutions, sub-national governments and the private sector continue to responsibly maintain legal measures or standards, including tourist safety measures and minimum standard operating procedures for tourism services and tourism. restoration of confidence in all production chains in the tourism sector.

“We will hold capital and provincial competitions for outstanding work in implementing tourism security measures,” Hun Sen said.

The second priority is for everyone to continue pushing to revive tourism through the implementation of the government’s strategic plan.

“The implementation of this plan aims to promote the tourism sector aimed at making Cambodia a quality, safe and sustainable tourist destination that will bear fruit in supporting the recovery of economic growth after the Covid-19 crisis,” said he continued.

Hun Sen said the third priority is that all relevant institutions, the Cambodian SEA Games Organizing Committee (CAMSOC), the Union of Cambodian Youth Federations (UYFC) and the private sector should be united to improve the honor and image of Cambodia through the influence of SEA Games and ASEAN Para Games 2023 to launch a social education campaign and promote the “Clean Cambodia” campaign.

Hun Sen said the fourth priority was adapting to the “new normal” amid Covid-19.

The Kingdom’s capital and three main tourist cities – Battambang, Sihanoukville and Siem Reap – recently won the ASEAN Clean Tourist City Standard award, beating out 21 other tourist destinations in the ASEAN region.

Battambang Provincial Governor Sok Lou said the city of Battambang has developed beautiful green spaces with many gardens for residents to enjoy fresh air and exercise.

“Currently, the province has also made plans to plant trees in the city and other districts,” he said.

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